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Saturday 30 August 2014


Moutai to buy £7.3m of Paris real estate

Kweichow Moutai, China’s biggest high-end baijiu producer by market value, has announced it will invest €8.79 million (£7.3 million) in Paris to help further its business in Europe.

Thursday, November 21st, 2013 No Comments »

Legend Holdings announces JP Moueix partnership

Chinese company Joyvio of Legend Holdings has announced a strategic partnership with wine merchant JP Moueix, according to WineChina.

Tuesday, November 19th, 2013 No Comments »

California wineries eyeing China’s wine market

A delegation of 60 California wineries were exhibited in Wine Institute’s California Pavilion at the first ProWine China 2013 Trade Fair at the Shanghai New International Expo Centre last week.

Monday, November 18th, 2013 No Comments »

WSET launches level three course in Chinese

The Wine & Spirit Education Trust (WSET) has announced that it will launch its Level Three course in Chinese from 1 January 2014.

Friday, November 15th, 2013 No Comments »

Sub £25 Bordeaux quintessential wine in China

A new study of Chinese consumers has shown that the most typical wine among the country’s urban middle and upper class is a Cabernet Sauvignon from Bordeaux priced below RMB250 (£25).

Friday, November 15th, 2013 No Comments »

Mexican Tequila aims to win over China

This year’s Hong Kong Wine & Spirits Fair saw twice as many exhibitors from Mexico, as tequila producers target China.

Thursday, November 14th, 2013 No Comments »

China developing thirst for Spanish wine

Chinese consumers are branching out beyond the confines of French wine and are developing an increasing thirst for wines from Spain.

Monday, November 11th, 2013 1 Comment »

Chinese drink wine for health benefits, not flavour

Chinese consumers drink wine primarily for its health benefits, not for its taste or luxury status, according to new research.

Monday, November 11th, 2013 No Comments »

Moser to bring Chinese wine to UK supermarkets

Austrian winemaker Lenz Moser is in “advanced stages” with two leading supermarkets to bring wines from China’s Château Changyu Moser XV, whom he consults for, into the UK.

Friday, November 8th, 2013 No Comments »

Sparkling wine gains recognition in China

Champagne’s innovative marketing strategies, with its link to fashion, luxury and celebrities, are helping to build a high-end image in China and attract more consumers.

Wednesday, November 6th, 2013 No Comments »

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