AB Inbev has reported profit growth this quarter exceeding industry estimates, as World Cup sales in Brazil helped balance out a US slump.
An Irish pub was left dry as a bone after offering a price slash on Erdinger beer for every time Germany scored in their World Cup semi-final clash with Brazil.
Christian Seely, managing director of Pichon Baron and Quinta do Noval owners AXA Millésimes, has revealed that Brazil is proving a “red hot” market for wine sales.
The inaugural International Sherry Week, which took place on 2-8 June, has been hailed a success after attracting 100,000 participants via over 2,000 events.
A bar owner has turned an uncanny resemblance to Osama Bin Laden to his advantage by naming his bar after the infamous terrorist.
The world’s largest brewer has reported a fourth quarter rise in normalised profits of 34% on 2012, with the World Cup promising to boost sales in Brazil.
Taittinger is launching a new limited edition bottle featuring hologramatic footballs to cement its position as the official Champagne of the FIFA World Cup.
The UK’s I Heart wine brand has added a Brazilian sparkling Moscato to its range in advance of June’s FIFA World Cup in Brazil.
Scottish craft brewer BrewDog has opened a bar in São Paulo, bringing its global tally to 14.
Sazerac’s CEO Mark Brown has told the drinks business that he is “excited about the long term potential of American whiskey” especially in emerging markets.
© 2014 Union Press Ltd | Unit 122, 30 Great Guildford Street, London SE1 0HS, UK | Registered in England and Wales No. 03606414 | Tel: +44 (0)20 7803 2420