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Tuesday 2 September 2014

Beer

Drink driving fines slow SABMiller sales

A crackdown on drink driving in Colombia resulting in fines of $14,000 and jail sentences as long as 18 years have dented sales of the nation’s biggest brewer, SABMiller.

Tuesday, February 25th, 2014 No Comments »

Budweiser unveils World Cup campaign

Budweiser has announced details of its “Rise As One” global marketing campaign ahead of its sponsorship of the 2014 Fifa World Cup in Brazil.

Tuesday, February 25th, 2014 No Comments »

Police attempt to block new BrewDog bar

Plans to open a BrewDog craft beer bar in Liverpool’s city centre have been stalled by police who fear it will add to the likelihood of violent crime.

Tuesday, February 25th, 2014 3 Comments »

Carlsberg to develop blackcurrant lager

Carlsberg is to invest £3 million in a marketing campaign to promote its new fruit-flavoured lager – a category being increasingly targeted by the big brewers.

Tuesday, February 25th, 2014 No Comments »

Brahma launches World Cup beer grown on pitch

Anheuser-Busch InBev is to launch a limited edition of its popular Brahma beer made from barley grown on a football pitch where Brazil’s World Cup teams have trained for decades.

Monday, February 24th, 2014 No Comments »

Obama honours Sochi beer bet

President Obama has upheld a beer bet with Canadian Prime Minister Stephen Harper after the US men and women’s hockey teams lost to Canada.

Monday, February 24th, 2014 No Comments »

Neknomination craze not reflective of alcohol industry

Many of you by now will have heard of Neknominate, probably preceded by a bow wave of growing social outrage.

Monday, February 24th, 2014 No Comments »

Obama loses Olympic hockey beer bet

President Obama is one case of beer worse off this morning after losing a friendly wager with the Canadian Prime Minister Stephen Harper.

Friday, February 21st, 2014 1 Comment »

SABMiller developing ‘fruity’ beer range

SABMiller is developing a range of flavoured beers to pull back the market from wine and spirits drinkers and head off competition.

Thursday, February 20th, 2014 1 Comment »

Alcoholics taught to brew beer to ‘stop them drinking mouthwash’

A drug centre in Canada is teaching alcoholics how to brew their own beer to stop them from drinking “rubbish” alternatives such as hand sanitizer and mouthwash.

Thursday, February 20th, 2014 No Comments »

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