Ed Southerden, senior planner at creative communications agency Bray Leino, examines what the Apple Watch might mean for the drinks market.
Virtual reality therapy is a “promising approach” to the treatment of alcohol dependence, a new study suggests.
the drinks business might be a serious drinks trade publication, but we aren’t above reporting on hungover hedgehogs and whisky porn online.
A lab rat study pioneered in Shanghai has found a gene that turns alcohol into glycogen, making it healthier for the liver to process, scientists claim.
A two-pronged taxi service that caters specifically to those who have unexpectedly had one too many and been left unable to drive themselves home could launch in the US.
French MPs have gone against the wishes of the government by voting to loosen France’s tough laws on alcohol advertising after protests from the wine industry.
The recent observation of chimpanzees indulging in palm “wine” has lent weight to a study suggesting hominids evolved the ability to metabolise alcohol 10 million years ago.
Drinks companies could soon have “almost limitless” freedom to promote their products in France, if a landmark amendment on drinks advertising law is passed.
The number of alcohol-specific hospital admissions of young people has dropped by 40% in the last six years, according to figures released by Public Health England.
Kantar Worldpanel has released its global Brand Footprint Report, compiling a list of the “most chosen” alcohol brands on the planet, and its findings might surprise you.
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