Scottish brewer Innis & Gunn has signed a three-year deal with Thatchers to distribute its Somerset cider stateside.
A wine producer has launched legal action against an advertising firm, claiming trademark infringement on a product which dispenses wine from paint tins.
The boss of one of Australia’s biggest brewers has said beer needs to reinvent itself adding that brewers could benefit from the example set by winemakers.
Woolworths Liquor Group has been forced to pull cans of its “Duff” beer off Australian shelves just months after it was launched.
A wine group has taken wine and art to the next level employing the talents of an expressionist painter to create a series of unique wine bottles.
A town has been painted blue and rebranded “Whatever, USA” as part of an elaborate marketing campaign for Budweiser Light.
Rum giant Bacardi has released a graphic novel looking back at the history of the brand, focussing on the turbulent life of the son of its founder.
No brand needs a sales punch more than America’s #1 beer. Bud Light’s numbers have been heading in a southerly direction for some time.
Alcohol companies could be prevented from signing sponsorship deals with Formula One race teams, if a campaign by a road safety lobby is successful.
The packaging of a colourfully named range of beers including Cat’s Piss, Arse Liquor, Puke and Shitfaced have been banned in the UK following complaints.
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