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Thursday 5 March 2015

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‘Coravin works’, say 160 wine professionals

In 2013 wine device Coravin was triumphantly launched onto the market amid claims it was a “game changer”. Today, the verdict is in.

Monday, March 2nd, 2015 No Comments »

How to make an ad as effective as Budweiser’s

We might have been forgiven for thinking the world’s largest brewer just didn’t understand how advertising works – until SuperBowl XLIX demonstrated otherwise.

Thursday, February 26th, 2015 4 Comments »

Fine wine vs the successors

Robert Parker has finally named a successor to his en primeur empire but will other wine critics now attempt to seize power and how bloody will the struggle for supremacy be?

Thursday, February 26th, 2015 1 Comment »

Irish craft beers you should be drinking

Craft beer in Ireland has taken off with the industry tripling in size since 2011.

Monday, February 23rd, 2015 No Comments »

We’re not in Kansas anymore …

When it comes to barbecuing Australians can do more than just throw another shrimp on the barbie.

Wednesday, February 18th, 2015 No Comments »

Rules to win in the UK on-trade

Alcohol brands in the UK on-trade must play by this set of rules to stand out and win with drinkers, according to Sean Kelly, on-trade specialist at marketing agency Space.

Tuesday, February 17th, 2015 No Comments »

Did Budweiser just admit their beer sucks?

Following Dan Fox’s attack on the “whine of craft beer children” after Budweiser’s pro macro Super Bowl ad, beer writer Chad Polenz hits back.

Thursday, February 12th, 2015 No Comments »

The whine of the craft-beer children

The craft-beer universe is seriously out-of-sorts over Budweiser’s “proud to be a macro beer” commercial that aired on the SuperBowl.

Wednesday, February 4th, 2015 5 Comments »

Arfion: Our (fresh, textured and delicious) wine

One to watch, a New Zealander quietly doing his own thing in the Yarra Valley and creating wines that are well worth a look.

Tuesday, February 3rd, 2015 No Comments »

Fine Wine vs Goats

Super Bowl XLIX was a GOAT, Tom Brady’s a GOAT and Bordeaux 2015 is going to be a GOAT. Confused yet?

Tuesday, February 3rd, 2015 No Comments »

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