The Drinks Business Green Awards 2010



South Africa came up trumps at the inaugural Drinks Business Green Awards last night, where members of the alcohol industry were rewarded for their forward-thinking and dynamic ethical practices.

At a ceremony held in central London, where guests sipped on Pommery, Mont Tauch and Torres wines, Paarl winery Backsberg Estate won the Sustainability Award while Inge Kotzé, project co-ordinator for the Biodiversity and Wine Initiative was awarded Green Personality of the Year for her “passion, influence and determination in getting her message across in South Africa,” said Nicola Jenkin of WRAP, who presented the award.

The Lifetime Achievement Award was given to Elgin-based winemaker Paul Cluver, for his “energy and holistic approach to environmental issues,” said Dan Jago, BWS category director for Tesco, which also collected an award last night, for Green Retailer of the Year, an award that was sponsored by Wines of Chile.

Other sponsors of the awards included JF Hillebrand, which was the Launch Sponsor, and Amorim, which sponsored the Ethical Award. .

icons.jpg Green Company of the Year

  • Bavaria NV
  • Bodegas Torres
  • Fetzer Vineyards
  • Lanchester Wine Cellars Ltd
  • Bibendum
  • Backsberg Estate Cellars

… The judges split this category in to two Awards

... And the winner of the UK award is: Bibendum

... And the winner of the International award is: Bodegas Torres


Personality Award

  • Susan McCraith MW, managing director, Ethical Fine Wines
  • Adolfo Hurtado Cerda, winemaker & general manager, Cono Sur Vineyards & Winery
  • Alois Lageder, winemaker, Alois Lageder Winery
  • Inge Kotzé, project coordinator, Biodiversity & Wine Initiatives

… And the winner is: Inge Kotzé

Green Retailer of the Year

  • Tesco
  • Vintage Roots
  • Waitrose
… And the winner is: Tesco
Sponsored by Wines of Chile

Logistics & Supply Chain Green Initiative

  • Tradeteam
  • Concha y Toro
  • The Waste & Resources Action Programme, GlassRite: Wine Phase II

… And the winner is: Concha y Toro

… With a Special Contribution Award:
The Waste & Resources Action Programme

Best Green Launch

  • Viña Ventisquero, Yali
  • Wakefield Wines, Eighty Acres
  • The Pure Green Vodka Company, Pure Green Vodka
  • The Wine People, Purato
  • Guy Anderson Wines, CanCan
  • Vranken-Pommery Monopole, Pop Earth
… The judges split this category in to two Awards
– the winner of the Wine Award is: Wakefield Wines
– the winner of the Spirits Award is:
Pure Green Vodka

Ethical Award

  • Stellar Organics
  • La Riojana Co-operative
  • Paul Cluver Wines
  • Viñedos Emiliana
… And the winner is: La Riojana Co-operative
Sponsored by Amorim

Sustainability Award

  • Fetzer Vineyards
  • Amorim & Irmãos
  • New Zealand Winegrowers
  • Graham Beck Wines
  • Bodegas Torres
  • Backsberg Estate Cellars
  • O-I Australia
  • Spier Wine Estate
… And the winner is: Backsberg Estate Cellars
… With a Special Contribution Award: Amorim & Irmaos

Lifetime Achievement Award

  • Dr Paul Cluver, winemaker, Paul Cluver Wines
  • Bernard Cazes, winemaker, Domaine Cazes
  • José Guilisasti, agricultural manager, Viñedos Emiliana
… And the winner is: Dr Paul Cluver



Raising awareness

The Drinks Business Green Awards highlights and rewards leadership on environment, sustainability and climate change by drinks companies worldwide. Designed to raise awareness of green issues in our industry and boost the role of marketing in influencing consumer behaviour, the Drinks Business Green Awards provide a high-profile platform for companies to showcase their positive commitment to the planet. With support from a range of influential supporting partners and an eminent panel of expert judges, the awards emphasise how sustainability is core to development in the drinks industry.

The Drinks Business Green Awards 2010, like the environmental issues they highlight, will have an impact that extends far beyond the drinks industry and by recognising companies that strive to lessen their impact on the environment.

The Drinks Business Green Awards 2010 will be looking to award companies with the best outright environmental performance, environmental training, motivational initiatives, individual green campaign launches and ethical initiatives worldwide.


Sustainability concerns have never been more important for business as leading companies are coming up with new and innovative ways to reduce their overall environmental footprint, or that of their supply chain or customers. Increasingly, companies are also demonstrating the ways in which low-carbon, environmentally sustainable business strategies can also work commercially, from greener industrial processes, eco-design of products to green marketing and staff incentive schemes. These awards will be a barometer of the newest, most innovative, most ambitious and most effective initiatives by drinks companies to respond to the pressing challenges of global sustainability.

The Awards

The Drinks Business Green Award – Green Company of the Year
Awarded to the company that has demonstrated its commitment to the environment in changing and improving its business practice to better its carbon footprint, improve its own direct impact on the surrounding environment and has promoted this effectively to a wider audience, whether trade or consumer facing.

The judges will be looking for a clear demonstration of the ways in which your company has sought to better its green credentials over the last three years, with particular focus on activities undertaken in the last 12 months.

Improvements in any area of the company will be considered, as long as this is part of general move within your company to move towards a more “green aware” culture in the way in which you and your employees go about your day-to-day business.

The Drinks Business – Personality Award
This award will be given to the person who has excelled in recent years, and particularly in the last 12 months, in furthering environmental causes within the industry or their company. The winning candidate will have demonstrated their belief and commitment to all matters related to the environment and improving their, the industry’s or their company’s impact upon it.

S/he will ideally also have worked to bring their concerns regarding environmental matters to a broader audience within their field and/or area of interest. In short the winning candidate will be able to prove that by their actions and initiatives they are setting the standard in promoting better practice with regard to the environment at every level.

The Drinks Business Green Retailer of the Year
Awarded to the retailer who can best demonstrate how business practices have had a direct impact on improving their and their suppliers’ environmental credentials within the area of drinks retailing.

The winner will be able to clearly show how it has worked with both suppliers and consumers to introduce new, more environmentally friendly products or initiatives to improve not only their carbon footprint but also to inform and educate the consumer about adopting and adapting to greener purchasing habits.

Initiatives might include, for example, alternative packaging projects, the introduction of a wider range of organic or sustainably farmed products or changes in supply chain and recycling operations to reduce emissions. Whatever they are, the Green Retailer of the Year will be able to demonstrate their commitment to improving their green credentials and those of whom they buy from and sell to.

Logistics and Supply Chain Green Initiative
With increasing focus being put on carbon footprints and emissions, drinks companies’ logistics and supply chain operations are under pressure to manage their environmental impact. Whether a transport initiative or a commitment to improve green credentials, this award will be given to a drinks company’s supply chain or logistics programme that has significantly reduced or improved its impact upon the environment in the last 12 months.

The Drinks Business Best Green Launch

This will be awarded to the brand team for the launch, of a product that has promoted an environmentally friendly cause and has environment and sustainable issues at its core within the last 12 months.

Whether produced organically or made from sustainably produced materials, carbon neutral or associated with a specific environmental project, this product will clearly demonstrate its green credentials and the benefits it has brought about in reducing its environmental impact during production.

The Best Green Launch Award can be for a wine, beer, spirit, or even, a soft drink and will already have caught the attention of retail buyers with its potential to catch the imagination of the consumer.

The Drinks Business Ethical Award
Awarded to a company or product whose foundations are firmly based in, and dedicated to, the community and/or environment where they are based.

The Ethical award will consider all types of activities related to improving and benefiting the surrounding community; be it funding education, bringing clean water to communities or promoting improved environmental practices.

It will also recognise the efforts of the winning company, or brand, in carrying out best ethical practices in their day-to-day business by analysing the direct benefits of any project and its success in accomplishing its objectives.

The Drinks Business Sustainability Award

Every winery, distillery or brewery now has to take sustainable practices into consideration when it comes to production.

This award will recognise the efforts made by one company or brand to employ the most efficient and effective sustainable practices in their business whether in the production facilities or in their agricultural practices. Judges will take into account all aspects of production where waste management, recycling and sustainable practices have been improved in the last three years and more particularly in the last 12 months.

The winner might be a brand owner, a wine, beer or spirits producer or a major multinational and will be able to easily show their drive to improve the environmental impact of the way in which their products are made.

Lifetime Achievement Award

The person winning this award will have excelled throughout their career in furthering environmental, sustainable or ethical practices in the drinks industry to the benefit and education of others.

This individual will have dedicated a significant part of their working life to environmental and/or ethical causes. Whether in areas of production, marketing or management this individual will have a dedication to all matters green or ethical and will have sought to introduce a culture of best practice in these areas where ever they have been able to have some influence..

For more information and details, please contact:

Nathan Smith on +44(0) 207 803 2428

Competition now closed for new entries
Deadline: Monday, 30th November -0001
Results not available yet!

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