db Awards 2012
14th December, 2011 by admin
IT’S EASY TO ENTER
Simply complete the entry form, provide all relevant material and return before Friday 23 March, 2012.
PRESENTATION
We strongly recommend you pay special attention to how you compile and present your entry. Naturally the content will be the most important aspect, but the judges have to read it first. Ensure you enclose everything requested and that it is clearly marked. Please submit five copies of your entry, each in a separate folder.
ELIGIBILITY
All work submitted for the Drinks Business Awards 2012, in all categories, must have commenced on or after 1/3/2011 through to 23/3/2012.
PERMISSION
It is your responsibility, if applicable, to get the permission of your client.
PAYMENT
Entry for all the award categories is £145 + VAT per entry.
TERMS AND CONDITIONS
We cannot guarantee the return of any materials supplied for judging. The judges’ decision is final. The closing date for entries is Friday 23 March 2012. Once a body of work has been submitted into an award category it will not be considered for subsequent years (with the exception of new work commenced on existing projects/products). It may, however, be considered for a different category. All material submitted is treated in the strictest confidence. Photocopied entry forms will be accepted. Copies of original documents will be accepted but the originals may be requested at the final judging stage and returned if requested from the outset. Judges are not permitted to judge entries from their own or associated businesses.
DB AWARDS 2012
PERSONALITY AWARDS
Man of the Year
Are you the Man of the Year? Has your contribution to our industry over the last year set you apart from the rest? Judges will be looking for unparalleled leadership, business acumen, and/or major deal broking success. This award may also recognise outstanding contribution to the industry as a whole.
Woman of the Year
Do you make Oprah Winfrey look like an underachiever and a bit of a slouch? If so, you could be db Woman of the Year. Judges will expect proven innovation and leadership within your field. This award may also recognise outstanding contribution to the industry as a whole.
Young Achiever of the Year
Are you on a meteoric rise to the top of your game? You must be under 35 and have delivered beyond what is humanly possible this year. If so, then you could be the db Young Achiever of the Year. On-trade Personality of the Year If you are the star of the show, front or back of house, you could be our On-trade Business Person of the Year. Judges will expect nothing less than fortitude in the line of fire. Alone or as part of a team, you will have a proven record of excellence and have demonstrated canny business acumen over the last year.
On-trade Personality of the Year
Sponsors of the On-trade Personality of the Year
If you are the star of the show, front or back of house, you could be our On-trade Business Person of the Year. Judges will expect nothing less than fortitude in the line of fire. Alone or as part of a team, you will have a proven record of excellence and have demonstrated canny business acumen over the last year.
Retail Buyer of the Year
This award goes to the Retail Buyer who has done the most in the last 12 months to push the boundaries in wine retailing, promoted quality throughout the range and innovated within the category or area of buying for which they are responsible. Whether leading a team or in charge of a specific area, from the multiple or the independent sector, this buyer will be respected for their negotiation skills, integrity and ability to spot quality and value.
Retail Buying Team of the Year
For the UK retail buying team that has put their wine and spirit range on the map by striving for quality in their offer while meeting consumer needs across the range. The judges will be looking for innovation within the range and the team’s commitment to green issues when it comes to sourcing and supply.
MARKETING AWARDS
Best Trade Campaign (Wine & Spirits)
In-house or agency; you will have wowed the client with your creativity, innovation and execution and all within budget. Your advertising has dazzled, your PR has hit the spot, your events have inspired and your online marketing demonstrated resourcefulness and originality.
Best Consumer Campaign (Wine & Spirits)
Have you created the most eyecatching campaign of the year? Or have you had consumers fighting in the aisles for your campaign’s brands and inspired unprecedented customer brand loyalty with a super strategy and tangible results? Then you are a candidate for Best Consumer Campaign.
Best Design & Packaging (Wine & Spirits)
Will your product design be remembered as an icon of the 21st century? The judges will be looking for innovation in artwork and packaging. You will have met and surpassed the brief and will have done it all within budget.
Best Launch (Wine & Spirits)
This award recognises both launches and re-launches. Judges expect distinction in PR, advertising, consumer research, revived design and packaging, as well as improved supply chain management and increased store listings.
Responsible Drinking Message
Recognising one of the most exigent issues currently facing the industry, the drinks business acknowledges a company or individual that has led the way with a responsible drinking message. While this may be part of a campaign, it may also be an intrinsic part of a brand’s / company’s on-going commitment and continued activity, either within the field of packaging, labelling, advertising or NPD.
BUSINESS AWARDS
Best Drinks Company of the Year (Wine & Spirits)
This is the big one, coveted by one and all. Under scrutiny: your business development and diversification, sales/profit growth, employee management, new product development, market penetration, brand development and corporate responsibility… line up brand owners, agents and producers, it could be you!
Best Logistics Company
For those who think logistics is all about long-distance lorry drivers, bacon sarnies and bonded warehouses who won’t take your stock because it hasn’t got the correct AAD, think again! Judges will be looking for excellence in service for customers (trade or consumer). This may include direct mail, internet or traditional ontrade and off-trade premises; recognising reliability, flexibility, competitiveness and the ability to meet customers’ needs effectively.
Best PR Company (Wine & Spirits)
Going to the public relations company whose work across the board or on a specific project pushed their clients product or image to the fore. This winning company will not only demonstrate its commitment to gaining coverage but will display new and challenging ways in which it has caught the attention of the trade or the consumer press.
Retail Award (Wine & Spirits)
The winner of this award will have no equal and will define excellence in drinks retailing in 2010/11. You will have achieved significant sales growth in the UK or overseas and will have an impressive display of value and range for your customers.
Independent Retailer of the Year
This award recognises the best of those brave few who have gone it alone! Judges will be looking for tangible evidence of impeccable personal service and in-store innovation. The winner may represent one store or be part of a group.