ProWein names head of wine and spirits

Marius Berlemann has been named ProWein’s new global head of wine and spirits, taking over from fair organiser Messe Düsseldorf’s executive director, Michael Degen.

Berlemann_Degen_1328_2

Michael Degan with Marius Berlemann

Degen, executive director and board member of Messe Düsseldorf, has acted as interim manager for its wine and spirits portfolio since 2012. As of 1 March, Berlemann will take over, assuming responsibility for ProWein’s global portfolio of wine and spirits events holding the title global head of wine and spirits.

Before joining Messe Düsseldorf, the 30-year old completed a master’s degree in general management at the Witten/Herdecke University in Germany.

Berlemann joined Messe Düsseldorf as a trainee in 2010, becoming a senior project manager in 2012. In this position he was in charge of growing the ProWein family in China (Shanghai) and South East Asia (Singapore).

In his new role Berlemann will report to Degen, who has overall responsibility for ProWein, as well as a number of other international trade fairs.

ProWein was founded in 1994 with 321 exhibitors and approx. 1,500 visitors. It has since grown to attract some 6,000 exhibitors to its last fair in March from some 50 countries, and 52,000 visitors from the wine and spirits trade. Since 2012 exhibition space of ProWein has increased by 54% and visitor attendance by 28%.

The company launched ProWine China in Shanghai in 2013, and will extend its Asian footprint to launch ProWine Asia in Singapore in April.

The next ProWein in Düsseldorf will be held from 13 to 15 March 2016.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Sales Executive

Elixir Distillers
Home or Office based with International Travel, UK

London Sales Account Manager

Negociants UK Ltd
London, UK

Awards Wine Checker

Decanter
Paddock Wood, Kent, GB

Customer Service Advisor

Amathus Drinks
Park Royal, London, UK

Sales Manager

James Eadie Ltd
London, UK

Wine Ambassador Role

Ramón Bilbao UK
London, UK

Fine Wine Logistics Coordinator

IG Wines
London, UK

Sales Manager

Top Selection
London, UK

Assistant Retail Manager

The Whisky Exchange
London, UK

Marketing Manager

Ellis Wines
Hanworth, Middx, GB

The Global Spirits Masters Lunch

London,United Kingdom
1st Dec 2017

Pink Rosé Festival

Cannes,France
7th Feb 2018

International Bulk Wine and Spirits Show

London,United Kingdom
26th Feb 2018
Click to view more

Champagne Masters 2017

The only Champagne blind tasting in the UK, the competition will reward the best wines in the following categories:

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

Click to view more