Champagne poised for a record year

5th January, 2016 by Lucy Shaw

Sales of Champagne reached a record high last year, driven by strong demand from export markets, favourable exchange rates and steady sales in France.

According to estimates from news service Reuters, 312 million bottles of the French sparkler were sold last year, up 2-3% on 2014, while value sales were up 4.4% to €4.7 billion.

If proved correct, 2015 would go down as a record year for Champagne sales by value, beating the previous record set in 2007, when sales reached €4.56 billion prior to the global financial slowdown.

However, the volume estimate falls short of Champagne’s former high point, when the region shipped 338.7m bottles in 2007.

A flurry of prestige cuvée releases such as Dom Pérignon 2006 helped drive sales last year, along with a growing demand for rosé Champagne in Japan and the US.

A return to pre-recession decadence boosted Champagne sales in the UK, while Spain and Italy both showed a growing appetite for the fizz. Champagne sales are also creeping up at hypermarkets and specialist stores in its homeland after years of being on the slide.

“France is on a recovery path. Consumers need to enjoy life,” Bruno Paillard, CEO of Lanson BCC, told Reuters.

Official figures for 2015 will be published next month by the CIVC.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Sales Assistant

Litmus Wine Agencies
Dorking, Surrey

Private Client Sales

Genesis Wines
London, UK

Head of Sales

Bimber Distillery
London

Compliance Manager

Atom Supplies Limited
Tunbridge Well

Customer Services Team Leader

Speciality Drinks Ltd
London

ViVAS Wine - Category Development Manager

ViVAS
Harlow and Stowmarket or Salisbury, UK

Fine Wine Logistics Coordinator

IG Wines
London, GB

Brand Ambassador East Coast USA - Ableforth’s

Maverick Drinks
New York - field-based, USA

Brand Ambassador West Coast USA - Ableforth’s

Maverick Drinks
San Francisco / Los Angeles - field-based, USA

Global Travel Retail Manager

Maverick Drinks
London, UK

Almaviva 2015 Vintage and Vertical Tasting

London,United Kingdom
28th Sep 2017

TFWA World Exhibition & Conference

Cannes,France
1st Oct 2017

Franciacorta London Festival

London,United Kingdom
2nd Oct 2017
Click to view more

Global Chardonnay Masters 2017

Deadline : 29th September 2017

The Global Riesling Masters 2017

Deadline : 29th September 2017

Click to view more

Champagne Masters 2017

The only Champagne blind tasting in the UK, the competition will reward the best wines in the following categories:

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

Click to view more