Graham Norton wine brand hits shelves

Chat show host Graham Norton has launched his own wine brand in the UK, which has been given an exclusive listing at retail chain Majestic Wine.

Graham Norton, left, with Rob Cameron and Tim Lightbourne of Invivo (Photo: Majestic)

Graham Norton, left, with Rob Cameron and Tim Lightbourne of Invivo (Photo: Majestic)

Graham Norton's Own Sauvignon Blanc bottle shotGraham Norton’s Own Sauvignon Blanc 2015 has been made with the help of New Zealand wine producer Invivo, in which the celebrity has a shareholding.

Invivo has been partnered with the BBC’s flagship chat show The Graham Norton Show since 2011, supplying it with Invivo Awatere Sauvignon Blanc for guests of the programme to drink.

In making the wine, Norton tasted his way through samples with the Invivo team “and blended his ultimate Sauvignon Blanc”, Majestic said.

“After a two hour session, Graham’s preferred blend consisted of equal portions from the Marlborough sub-regions Wairau River and Awatere Valley,” a statement from the retailer said.

Rob Cameron, chief winemaker of Invivo, said: “Our dealings with him showed us he really knows wine. So this year we thought we’d put him in the driver’s seat.”

The 100% Sauvignon Blanc, described as having “tropical fruit” flavours and “a bit of zing”, is retailing for £8.99 per bottle.

In August, Invivo released a promotional video with Graham Norton showing him involved in the blending process.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Sales Administrator

Ellis Wines
Hanworth, Middx, IU

Sales Support Executive

Davy's
London, UK

Partner Manager – On-trade - Greater London

Maverick Drinks
London/M25 belt, UK

Partner Manager – On-trade - North West

Maverick Drinks
Manchester, UK

Partner Manager – On-trade - West & Wales

Maverick Drinks
Bristol, UK

Partner Manager – On-trade - South East

Maverick Drinks
Brighton, UK

Events Sales Executive

The Drinks Business
Central London, UK

Sale & Operations Manager

Marussia Beverages
Marylebone, London, UK

Pink Rosé Festival

Cannes,France
7th Feb 2018

VinoVision Paris

Paris,France
12th Feb 2018

Vinisud

Montpellier,France
18th Feb 2018
Click to view more

Champagne Masters 2017

The only Champagne blind tasting in the UK, the competition will reward the best wines in the following categories:

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

Click to view more