Date set for third Great Tokaj Auction

26th November, 2014 by Tom Bruce Gardyne

The Confrérie de Tokaj will host its third Great Tokaj Auction in Hungary’s Sárospatak Castle on 25 April next year – a date that should be in the diary for all lovers of the sweet wine.

The Confrérie de Tokaj

The Confrérie de Tokaj

From its venerable sweet Aszú to its dry Furmint wines, interest in Tokaj is growing on both sides of the Atlantic. In California Eric Danch of specialist importers: Blue Danube Wines, likened the potential to Grüner Veltliner in the late 1980s. “Once people became comfortable with Austrian wine, the range of styles, and how to navigate the umlaut, it became a standard on every serious wine list.” He pointed to Tokaj being the muse of writers from Balzac to Tolstoy, and sees: “no reason that kind of demand and appreciation won’t happen again.  In our experience, it’s already happening in Los Angeles, New York and San Francisco. We’ve seen growth across the board from neighborhood wine shops to Michelin-starred restaurants.”

This year's Great Tokaj auction

This year’s Great Tokaj auction

This is backed up by Christopher Donaldson MW of the Royal Tokaji Wine Co. in London.

“The big buzz is dry Furmint in the US,” he told the drinks business. “This year we’ve been shipping containers for the first time ever.” Among the classic sweet wines, he said: “There’s been a real surge in demand for our single vineyard releases like our 6 puttonyos Aszú the problem is supply.” In restaurants he admitted: “being part of the sweet wine category is difficult. “Once we get listings, we try and help sell it through.” Given the imbalance of supply and demand, he was quite sure a secondary market is starting to develop for the top wines.

 

For more information: http://tokajiborlovagrend.hu/en/sajtoanyagok-2015

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Job vacancies

PR Account Executive

Clementine Communications Ltd
Fulham, UK

PR Senior Account Manager

Clementine Communications Ltd
Fulham, London

Marketing Manager

Berkmann Wine Cellars
London, N7, UK

Brand Manager

Berkmann Wine Cellars
London, N7, UK

Sales Account Manager

Jascots Wine Merchants
London, UK

Marylebone Sales Manager

Philglas & Swiggot
Marylebone, London, UK

Area Sales Manager

Bon Coeur Fine Wines
North England, UK

Procurement Assistant – Wine

Adnams PLC
Southwold, UK

Account Manager Central London

Speciality Drinks Ltd
London, UK

Brand Ambassador

Speciality Drinks Ltd
London, UK

National Business Development Manager

Speciality Drinks Ltd
London, UK

Marketing Assistant

Hatch Mansfield
Ascot, Berkshire, UK

Marketing Manager

Bancroft Wines
London, UK

Regional Sales Manager – Scotland

Bancroft Wines
London, UK

The Global Sparkling Masters 2017

Deadline : 25th August 2017

The Global Malbec Masters 2017

Deadline : 25th August 2017

Global Chardonnay Masters 2017

Deadline : 1st September 2017

The Global Sauvignon Blanc Masters 2017

Deadline : 1st September 2017

Click to view more

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

The Global Organic Masters 2017

The drinks business is thrilled to announce the launch of The Global Organic Masters

The Drinks Business Awards 2017

Now in its 15th year, the db awards have become the most authoritative, internationally respected badge of achievement in the alcoholic drinks industry.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Click to view more