Sinatra whiskey makes UK comeback

7th August, 2014 by Lauren Eads

A limited edition Jack Daniel’s whiskey that pays homage to Frank Sinatra is set to make a return to the UK.

Sinatra Select Sinatra Select was originally released in 2012 to travel retail outlets to mark the singer’s birth.

Now the limited edition whiskey is making a comeback set to be released at Selfridges and The Whisky Shop in London with an RRP of £150.

To celebrate its relaunch, complimentary serves of Sinatra on the Rocks will be available to consumers at a number of Sinatra’s favourite London haunts.

Sinatra was known to be a loyal fan of the spirit often raising a glass of Jack Daniel’s Old No.7 on stage.

The expression is described as having a “bold oak flavour, rich amber colour and exceptionally smooth vanilla finish”, and is crafted from special ‘Sinatra Barrels’, hand selected by Master Distiller Jeff Arnett.

Ffion Jones, brand manager of super premium american whiskies at Bacardi Brown-Forman Brands said; “We are thrilled Sinatra Select is returning for the second time giving consumers another opportunity to try the smooth whiskey.

“To celebrate Sinatra Select we are inviting new and existing fans to try the special edition Tennessee Whiskey by visiting one of Sinatra’s favourite London locations and raising a glass of complimentary Sinatra on the Rocks to Mr. Jack!”

Jack Daniel’s Sinatra Select will be available in Selfridges and The Whisky Shop with an RRP of £150.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

Beer Development Specialist

Matthew Clark
London, UK

Fine Wine Sales Administrator

Davy's Wine Merchants
London, UK

Business Development Manager - On Trade

FINE+RARE
Central London, GB

Regional Sales Manager

Swallow Associates Ltd
Home Based: North-West England, UK

London Account Manager Role (Full Time)

LITTLE BIRD GIN
Home based with UK travel. , GB

Sales Operations Manager

Bibendum PLB
London, UK

Digital Marketing Executive (online content & community manager)

Corney & Barrow Limited
London E1W (near Tower Bridge), UK

Store Manager – Premium Drinks

Amathus Drinks PLC
London, UK

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
London and the South East, UK

Wine Sales – Northwest England

Gerrard Seel
North West England

Senior On-Trade Sales Manager – English Sparkling Wine Company

COREcruitment
London based with national travel, UK

National Account Manager – RTM – On Trade

COREcruitment
Home based with frequent UK travel

The Global Sparkling Masters 2017

Deadline : 14th June 2017

The Global Syrah Masters 2017

Deadline : 14th June 2017

The Global Malbec Masters 2017

Deadline : 14th June 2017

The Global Beer Masters 2017

Deadline : 1st August 2017

Click to view more

The Drinks Business Awards 2017

Now in its 15th year, the db awards have become the most authoritative, internationally respected badge of achievement in the alcoholic drinks industry.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Fortified Masters 2016

Now in its third year, The Fortified Masters will reward the best fortified wines on offer.

Click to view more