US sales of Scot’s Innis & Gunn rocket

4th April, 2014 by Lauren Eads

Edinburgh-based brewer, Innis & Gunn, has reported a “phenomenal” 9,000% rise in US sales over the last four years.

innis-and-gunnLast year the specialist brewer sold 900,000 litres of beer in the US with sales totalling almost three million bottles and 4,000 kegs, marking a huge increase on the 30,000 bottles sold in the country in 2009.

First Minister Alex Salmond hailed the company’s success during a recent trade trip to New York to promote jobs and investment for Scotland, as reported by The Scotsman.

He said: “Innis & Gunn is just one of the many specialist beers that Scotland is home to and the growth in sales to America is nothing short of phenomenal.

“It highlights the excellent work going on from Scottish firms at home and abroad in promoting their products and, in turn, Scotland as a destination for first class food and drink.

“I’m confident that these figures will continue to rise as the recognition of the Innis & Gunn brand increases in America and further afield, and I’m sure Scottish beer will be enjoyed in bars across the world.”

Innis & Gunn saw its sales rise after a major drive to boost overseas exports of Scottish food and drink was launched, with experts being deployed in key markets, including North America, to open up new opportunities for firms.

The rise in sales has in part been attributed to a major drive to boost overseas exports of Scottish food and drink with experts being deployed in key markets to open up new opportunities for firms.

Dougal Sharp, chief executive of Innis & Gunn, said: “In 2009, Innis & Gunn sold 30,000 bottles in the US.

“Following four years of sustained investment we sold just under three million bottles in the US in 2013, have an office here in New York, we pay US taxes and employ US citizens.

“The US remains our largest growth opportunity and our plan is to continue to invest in this market to deliver success.”

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

Brand Ambassador – Santa Rita Estates

Santa Rita Estates
London or Hertfordshire but with flexibility to travel, UK

Sales Executive - Wine and Spirits Awards

The Drinks Business
Central London, UK

On-Trade Channel Manager

Delegat Europe Limited (UK)
London / Midlands, GB

Trade Marketing Analyst

Delegat Europe (UK)
London, GB

Key Account Executive

Delegat Europe Limited (UK)
London / Midlands, GB

Senior National Account Manager

Conviviality
London, UK

ON-TRADE Sales Executive

Roberson Wine
London, UK

OFF-TRADE Sales Executive

Roberson Wine
London, UK

Judging Week Runners

Decanter World Wine Awards
ExCel Centre, London E16, UK

Sales Administrator

Les Caves de Pyrène
Guildford, UK

Retail Commercial Executive

Laithwaite's Wine
Theale, Berkshire

Wine Buyer

Conviviality Plc
Crewe, UK

Sales Account Manager - On-Trade

Berkmann Wine Cellars
Liverpool

Sales Account Manager - On-Trade

Berkmann Wine Cellars
M3/M4 corridor

Media Sales Manager - Hong Kong

The Drinks Business Hong Kong
Hong Kong

The Global Merlot Masters 2017

Deadline : 31st March 2017

The Prosecco Masters 2017

Deadline : 10th March 2017

db Awards 2017

Deadline : 28th April 2017

The Global Organic Masters 2017

Deadline : 3rd March 2017

Click to view more

The Global Sparkling Masters

the drinks business is thrilled to announce the launch of The Global Sparkling Masters

The Global Rosé Masters 2016

the drinks business is proud to announce the launch of the Global Rosé Masters 2016.

The Prosecco Masters 2016

Now in its third year, the competition will reflect the growth in popularity of this fresh and exciting sparkling wine from the picturesque regions of Veneto and Friuli.

The Global Pinot Noir Masters 2016

After the success of last year’s competition that judged over 250 wines from no less than 16 countries, the drinks business is proud to announce the third year of the Global Pinot Noir Masters

Click to view more