The top 10 biggest beer brands25th June, 2013 by Andy Young
Volume sales: 40.4m barrels
Brand owner: AB InBev
Head office: 1 Busch Place, St Louis, MO, 63118 USA
Tel: +1 800 342 5283
President and CEO: August A Busch IV
PR: Trimedia (UK) +44 (0)20 7025 7500
Although it is not the biggest selling global beer, Budweiser remains one of the most internationally recognised brands. It is outsold by Bud Light in the US but it is the global reach of Budweiser, which has recently started to sell well in the huge beer markets of Brazil and China, that make it the third best selling beer in the world.
Budweiser is sold in over 85 countries around the world and as a result of this worldwide popularity, Budweiser was ranked as the world’s most valuable beer brand by the 2012 Global BrandZ Report.
In his letter to shareholders in the 2012 AB InBev annual report, chairman of the board Kees Storm said: “While we expect 2013 to be another year of challenge and uncertainty in the global economic environment, we will continue to work for the long-term growth of our business and shareholder value.”
He added: “We will focus on building a vibrant beer industry, expanding our position in the most important markets, strengthening our brands and consumer connections, and generating superior cash flow to be reinvested in growth.”