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Friday 29 August 2014

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Top 10 gay favourite drinks

9th April, 2013 by Andy Young

7 – Égalité

L'ÉgalitéÉgalité is a Crémant de Bourgogne that was created to be served at gay weddings in America. The wine is the brainchild of New York wine importer Biagio Cru & Estates Wines.

Darren Restivo, marketing director of Biagio Cru & Estate Wines, told The Huffington Post that he hopes the sparkling wine will serve as “a reflection of both our business and our personal values.”

The brand, which features a rainbow-coloured heart on the label, was created in support of equality in the lesbian, gay, bisexual and transgender community.

“We saw this as an opportunity to do well by doing good. We’re confident people will respect it. How can you push back on treating people equally?,” Restivo said.

2 Responses to “Top 10 gay favourite drinks”

  1. Michael Cawdrey says:

    Egalite is good not just a statement. Now that it is in Seattle people are ordering it by the case for equality weddings. And we are getting requests for straight birthdays, surprise parties, even to toast the “equality” of becoming an American Homeowner for a French couple moving to Seattle. It is beginning to enter the wider consciousness.

  2. French Eddy says:

    I think you forgot one major drink in this survey… Champagne is one of the most popular drink amongst the gay population.

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