Thiénot to augment UK presence

8th April, 2013 by Patrick Schmitt

The Thiénot group is attempting to increase sales of its Bordeaux and Champagne brands in the UK market with a new subsidiary.

Thienot UK logo

The Thiénot group has over 725 hectares of vineyards, nine Bordeaux properties and sales of over 30 million bottles annually

Called Thienot UK, the operation will officially launch later this month and incorporate the group’s existing Bordeaux subsidiary in London, Dourthe UK, and complement its longstanding importation and distribution business called Champagnes & Chateaux.

Explaining the change, Thiénot UK managing director Christophe Galez said the new subsidiary was designed to simplify Thienot’s presence in the UK as well as develop sales of its brands outside London.

“Champagnes & Chateaux is a supplier to London’s premium on-trade business so we decided to launch Thienot UK to develop the distribution of Thiénot brands in the provinces.”

He said that the new subsidiary’s aim was to build a “network of quality regional wholesalers” for Thiénot brands, and not supply direct to the on-trade outside London.

On the other hand, Champagnes & Chateaux would remain dedicated to serving upmarket restaurants within the M25 and would continue to supply them directly.

He also said that Thienot UK – along with the newly incorporated Dourthe UK – will be placed in the same office in Wandsworth as Champagnes & Chateaux.

Stressing the expanded nature of the Thiénot business since Champagnes & Chateaux was launched in 1989, Galez recorded that until the noughties the Thiénot group comprised Champagne Thiénot and “a few properties in Bordeaux”.

Today however the group is called Thiénot Bordeaux-Champagnes and includes Dourthe, Kressmann and CVBG Grands Crus in Bordeaux as well as Canard-Duchêne and Joseph Perrier in Champagne.

“A lot of people don’t realize Canard-Duchêne, Dourthe and CVBG are all part of the same group, so Thienot UK is also a way of simplifying the message,” he said.

Alain Thiénot, who already owned Bordeaux estates Châteaux Rahoul and Ricard, launched Champagne Thiénot in 1985, making it the youngest house in the region.

In 2003, he acquired Canard-Duchêne from LVMH, and in 2007 he took a majority stake in Bordeaux’s CVBG-Dourthe-Kressman.

Today Thiénot Bordeaux-Champagnes has over 725 hectares of vineyards, nine Bordeaux properties and sales of over 30 million bottles annually.

For more on the group click here to read an interview with Alain’s son Stanislas on the company’s global ambitions.

The Thienot UK subsidiary follows the founding of similar operations in the US and Asia last year.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

FINE WINE SALES ADMINISTRATOR

Davy's Wine Merchants
London, UK

Business Development Manager - On Trade

FINE+RARE
Central London, GB

Regional Sales Manager

Swallow Associates Ltd
Home Based: North-West England, UK

London Account Manager Role (Full Time)

LITTLE BIRD GIN
Home based with UK travel. , GB

Sales Operations Manager

Bibendum PLB
London, UK

Digital Marketing Executive (online content & community manager)

Corney & Barrow Limited
London E1W (near Tower Bridge), UK

Store Manager – Premium Drinks

Amathus Drinks PLC
London, UK

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
London and the South East, UK

Wine Sales – Northwest England

Gerrard Seel
North West England

Senior On-Trade Sales Manager – English Sparkling Wine Company

COREcruitment
London based with national travel, UK

National Account Manager – RTM – On Trade

COREcruitment
Home based with frequent UK travel

Sales Account Manager - Wine

COREcruitment
London, Devon, Manchester, Liverpool, Farnham, Cambridge, UK

The Global Sparkling Masters 2017

Deadline : 14th June 2017

The Global Syrah Masters 2017

Deadline : 14th June 2017

The Global Malbec Masters 2017

Deadline : 14th June 2017

The Global Beer Masters 2017

Deadline : 1st August 2017

Click to view more

Global Chardonnay Masters 2016

Now in its fourth year, the competition will identify the best Chardonnay from all around the world in every price range.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Fortified Masters 2016

Now in its third year, The Fortified Masters will reward the best fortified wines on offer.

Click to view more