Valpolicella producers reveal 2009 wines

29th January, 2013 by db_staff - This article is over multiple pages: 1 2

The tenth Anteprima Amarone was held in Verona on 26 and 27 January when 58 producers revealed their wines from the 2009 harvest to the world’s press.

Anteprima 2009It also provided the Consorzio of Valpolicella with an opportunity to take stock of Amarone’s position in the market and the changing character of the wine itself, writes Helen Savage.

Despite a blip in 2009, as the world economic crisis began to bite, and when according to Christian Marchesini, the President of the Consorzio, “the producers got scared,” the area under vine has continued to grow steadily. He reported that it increased from around 5,200 ha. in 2000 to 7,200 ha. in 2012, with a further 343 ha. planned for 2013/4. Valpolicella as a whole now represents 10% of the total wine production of the Veneto and 47% of red wine production.

Alessandro Bianchi, of the Verona Chamber of Commerce described an increase in turnover of 20% between 2009 and 2011 and an industry in which producers are making healthy profits. The most profitable lines, by far, according to most growers are Amarone and Ripasso,

The export market, on which Amarone depends for around 80% of its sales is growing too, but remains firmly dependant on Germany (which takes around 44% of the export total) and Northern Europe, along with the USA, Canada and the UK.

Bianchi reported that the Russian market is also showing growth, but is still relatively untapped. “I am sure we can expect more growth,” he said, “and we should neither increase nor lower prices. It is not right to increase prices when a product is doing well.” In contrast, the Italian domestic market remains relatively sluggish, and is even in slight decline.

2009 was challenging for winemakers. Daniele Accordini , oenologist and vice-president of the Consorzio, described a fore-shortened season, which resulted in musts with high sugar levels, high pH and low acidity. The winter and early spring was cold and very wet. The vegetative cycle began about a week late. Bud-burst was on April 22. Virtually no rain fell in May and temperatures rose quickly. Flowering began early on 22 May, and after one of the hottest Augusts on record, the harvest began on 22 September, a fortnight earlier than in 2008 with grapes that were thick-skinned and healthy.

Dry weather continued for the start of the drying process, but the second half of October turned cool and wet, which continued through November and into December. Growers relied on their air conditioning in their drying rooms to protect the fruit, but the especially thick skins of the grapes in 2009 also helped to protect them against fungal infections and excessive botrytis (though some welcome a degree of noble rot, especially on grapes intended for Recioto).

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

European Brands Sales Manager, Field Sales Managers and Executives

Amathus Drinks PLC
London, Brighton, E Sussex/Kent, Cornwall & Devon, GB

Commercial/Sales Manager

Crush Wines Ltd
Bremhill/Home office, GB

Wine Buyer

Adnams
Southwold, UK

Sales Manager - Scotland

Eurowines Ltd
Scotland

Sales Manager - North-West England

Eurowines Ltd
North-West England, UK

Sales Manager - London

Eurowines Ltd
London, UK

Key Account Manager - Grocery

Australian Vintage Limited
London (Croydon), UK

Key Accounts Manager - Impulse

Australian Vintage Limited
London (Croydon), UK

Business Development Manager

Regency Wines Ltd
North Devon & Somerset, UK

Sales Manager - North East England

Eurowines Ltd
Within 15-20 mile radius of York, UK

National Account Manager

Ehrmanns Wines
London, UK

London Account Manager

The Drinks Club
London, UK

London Sales Executive

Gourvid Limited
London and Greater London, GB

Logistics Administrator

Speciality Drinks Ltd
Park Royal, London, UK

Head of Sales - Hush Heath Estate

Hush Heath Estate
Kent/ London, UK

The Global Merlot Masters 2017

Deadline : 2nd May 2017

db Awards 2017

Deadline : 3rd May 2017

The Global Organic Masters 2017

Deadline : 2nd May 2017

The Global Sparkling Masters 2017

Deadline : 12th May 2017

Click to view more

Global Chardonnay Masters 2016

Now in its fourth year, the competition will identify the best Chardonnay from all around the world in every price range.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Fortified Masters 2016

Now in its third year, The Fortified Masters will reward the best fortified wines on offer.

The Global Malbec Masters 2016

the drinks business is proud to announce the inaugural Global Malbec Masters 2016.

Click to view more