Top 10 naughtiest alcohol ads

We count down the naughtiest advertisements ever created by booze brands to prove that sex really does sell.

Dooley’s toffee vodka raised more than an eyebrow with its series of commercials using the “Not for the sweet & innocent” tagline. Unsurprisingly, the campaign sparked objection from the Portman Group, which acts as regulatory body for the UK drinks industry.

But, as these pictures show, the company is not the only one to push the boundaries of a ruling by the UK’s Advertising Standards Association, which prohibits ”linking alcohol with irresponsible behaviour, social success or sexual attractiveness.”

Do you know of any raunchy alcohol adverts? Send them to us at social@thedrinksbusiness.com