Close Menu
News

Jay-Z and Beyonce toast Obama with Armand de Brignac

Hip-Hop power couple Jay-Z and Beyonce hosted a fundraiser for President Obama last night featuring a 350-bottle Armand de Brignac Champagne tower.

The Armand de Brignac tower

The bespoke tower, designed by Jeffrey Beers, made up of Armand de Brignac Brut Gold NV took centre stage at the event at Jay-Z’s 40/40 Club in New York.

“Floor-to-ceiling gold bottles fill the entire space. It’s beautiful, breathtaking. It’s the first thing you see when you walk in,” a spokesperson for the club told The New York Post.

The couple hosted an intimate dinner for 100 guests, who had shelled out US$40,000 for a ticket.

According to The New York Times, Obama kicked off the night by thanking Beyonce and Jay-Z for their friendship.

He went on to say that he felt a sense of kinship with Jay-Z because, “we both have daughters and our wives are more popular than we are.”

Beyonce kept her remarks brief: “I can’t tell you how proud we are to host tonight’s event with President Obama. We believe in his vision,” she said.

The White House, which meticulously controls Obama’s image, is not expected to release any photos from the dinner.

Before the event, Obama made an appearance on the Late Show with David Letterman.

Jay-Z’s relationship with Armand de Brignac, produced by Champagne Cattier, stretches back to the Champagne’s launch in 2006, when bottles of it appeared in his music video for the single Show Me What You Got.

The fizz, a favourite of rappers such as Kanye West, Drake and P Diddy, is facing a false-advertising lawsuit from Krug and Dom Pérignon owners LVMH over claims that it is “rated the number one Champagne in the world,” which LVMH believes is “intentionally misleading consumers.”

It looks like you're in Asia, would you like to be redirected to the Drinks Business Asia edition?

Yes, take me to the Asia edition No