Underwear for wine launched in US

Seattle-based novelty gift dealer Archie McPhee has launched the world’s first underwear for wine: Vinderpants.

Vinderpants

Made from 95% cotton and 5% spandex, the US$9 tighty-whities fit snugly over most 75cl wine and Champagne bottles.

Utility for the wine sleeve is minimal, but founder Mark Pahlow is plugging them as a novelty gift for wine enthusiasts with a sense of humour.

“Vinderpants are great for dinner parties and blind tastings,” said Pahlow, who suggests they make “an ideal covering for a bottle of Two Buck Chuck.”

Vinderpants have gone on sale on the Archie McPhee website alongside a faux infomercial that runs with the tag line: “Tired of going bare bottle?”

Founded in 1983 by Mark Pahlow, Archie McPhee sells an array of quirky products, from bacon-scented air freshener and cupcake toothpaste to absinthe soap.

The company also makes Handerpants (underwear for your hands), and the Undercap (underpants for your head).

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Wine Trader

Vintage Capital II PLC
London, UK

International Marketing Assistant

iDealwine
Paris, France

Senior Partner Manager - Managed On-Trade

Maverick Drinks
United Kingdom

Customer Service Manager

Jascots Wine Merchants
London, UK

Transport Manager

Jascots Wine Merchants
London, UK

Head of Customer Services

Berkmann Wine Cellars
London, UK

International Logistics Manager

Wine Source
London, UK

PR Manager

Master of Malt
Tonbridge, UK

General Manager: Pilango Cider Vault

Pilango Cider
Fulham, London

Office Manager

The Drinks Business Hong Kong
Hong Kong

International Bulk Wine & Spirits Show (IBWSS)

California,USA
25th Jul 2018

Cape Wine 2018

Cape Town,South Africa
12th Sep 2018

The Wine & Spirits Show

London,United Kingdom
12th Oct 2018
Click to view more

The Global Malbec Masters 2018

Deadline : 1st August 2018

Champagne Masters 2018

Deadline : 1st August 2018

Click to view more

The Global Malbec Masters 2017

the drinks business is proud to announce the inaugural Global Malbec Masters 2017

The Global Sparkling Masters 2017

the drinks business is thrilled to announce the launch of The Global Sparkling Masters.

Click to view more