McGuigan confirms Dublin City Vineyard

McGuigan Wines is to roll out its McGuigan City Vineyard concept in Dublin next summer.

The scheme will create the first ever urban vineyard in the Irish capital.

Scheduled for late summer 2012, a living, breathing “real life” vineyard will take centre stage in Dublin’s financial district, complete with over 80 sixty-year-old Semillon vines, a cellar door, wine barrels, tractors and chief winemaker Neil McGuigan.

Commenting on the news, Paul Schaafsma, UK & Ireland general manager for brand owner Australian Vintage, said: “McGuigan Wines is the No.1 selling Australian wine brand in Ireland, and the second largest overall.

“The Irish market is full of opportunity, and we see the McGuigan City Vineyard concept as an ideal platform from which to engage the trade, consumers and the media with our internationally recognised brand.”

The vineyard is timed to coincide with the 20th anniversary of the McGuigan Black Label range.

Featuring row upon row of vines, consumers will be encouraged to walk amongst the vineyard whilst sampling the latest new releases from the McGuigan portfolio.

Throughout the course of the event, the McGuigan City Vineyard will provide an in-depth insight into the Australian wine industry, giving wine lovers the chance to rub shoulders with the winemaking team.

The McGuigan City Vineyard in Dublin follows similar installations in London, Sydney and Melbourne.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

We encourage debate in the comments section and always welcome feedback, but if you spot something you don't think is right, we ask that you leave an accurate email address so we can get back to you if we need to.

Subscribe to our newsletters

Key Account Manager

MMI Maldives
Maldives

Financial Controller

London City Bond
Barking, UK

Duty Manager

The Whisky Exchange
Great Portland Street, London

Spirits Advisor

The Whisky Exchange
London, UK

International Sales Manager

Elixir Distillers
Park Royal, London, UK

Brand Marketing Executive

Elixir Distillers
Park Royal, London, UK

Cellar Door Manager

House of Townend
Melton, North Ferriby, UK

Marketing Assistant

Bancroft Wines Ltd
London, UK

Marketing Manager

The Whisky Exchange
Whitby Avenue, Park Royal, London NW10 7SF

Millésime Bio 2020

Montpellier,France
27th Jan 2020

Maisons Marques et Domaines Annual Tasting

London,United Kingdom
29th Jan 2020

Austrian Wine Tasting

London,United Kingdom
3rd Feb 2020
Click to view more